Rebranding

Flüüfff is a Belgian “furry convention” that takes place annually in Blankenberge. It is an event organized for persons with a taste for anthropomorphic animals (such as cartoon, game or cartoon characters, company mascots or figures in fables or fantasy books). The convention is spread over 5 days with accommodation options. Numerous activities are organized such as a game night, mini golf, fursuit parade, workshops, dealers den.. It is a place where everyone can be themselves, make new friends, be creative, relax, exchange knowledge,.. etc.

As a bachelor thesis I had the honor to give Flüüfff a whole overhaul that better matches their vision and core values. Because they have a different theme every year, I chose to make their house style as dynamic as possible with an eye for unity. The logo is made in 3D so that the theme can easily be applied to it. Below are just a few examples that have been accomplished.